GTM Builder & Strategic Operator
GTM Builder & Strategic Operator
Over 6 years of experience working across go-to-market functions to automate workflows, build systems infrastructure, and scale execution across markets.
About Me
Hello, I'm Tolu!
I'm an Operations & Automation Expert with a proven history of scaling business processes to drive growth and deliver sustained value across EMEA, the Americas, APAC, and Africa.
My work combines strategic insights with technical execution. I don't just manage operations; I build the scalable GTM strategies and cross-functional systems that accelerate business objectives. From optimizing service delivery to automating complex workflows, I focus on engineering the clarity and efficiency that high-growth teams need to surpass their targets.
Beyond the Systems, I am committed to empowering leadership. As the Co-Founder of HerSynergy Tribe, I lead a social enterprise dedicated to mid-to-senior level women in tech. We provide mentorship, education, and mutual support to help the next generation of female leaders across the EMEA region thrive.
About Me
Hello, I'm Tolu!
I'm an Operations & Automation Expert with a proven history of scaling business processes to drive growth and deliver sustained value across EMEA, the Americas, APAC, and Africa.
From optimizing service delivery to automating complex workflows, I focus on engineering the clarity and efficiency that high-growth teams need to surpass their targets.
Beyond the Systems, I am committed to empowering leadership. As the Co-Founder of HerSynergy Tribe, I lead a social enterprise dedicated to mid-to-senior level women in tech.
About Me
Hello, I'm Tolu!
I'm an Operations & Automation Expert with a proven history of scaling business processes to drive growth and deliver sustained value across EMEA, the Americas, APAC, and Africa.
My work combines strategic insights with technical execution. I don't just manage operations; I build the scalable GTM strategies and cross-functional systems that accelerate business objectives. From optimizing service delivery to automating complex workflows, I focus on engineering the clarity and efficiency that high-growth teams need to surpass their targets.
Beyond the Systems, I am committed to empowering leadership. As the Co-Founder of HerSynergy Tribe, I lead a social enterprise dedicated to mid-to-senior level women in tech. We provide mentorship, education, and mutual support to help the next generation of female leaders across the EMEA region thrive.
Projects
Projects
Multilingual Partner Onboarding
A "zero-touch" workflow that handles complex data entry across 10+ languages. Using Vision OCR and Python scripts, the system extracts contract data and uses RPA bots to auto-fill internal systems, completely removing humans from the loop.
Process Time
< 5 Mins
Manual Input
0
Multilingual Partner Onboarding
A "zero-touch" workflow that handles complex data entry across 10+ languages. Using Vision OCR and Python scripts, the system extracts contract data and uses RPA bots to auto-fill internal systems, completely removing humans from the loop.
Process Time
< 5 Mins
Manual Input
0
Multilingual Partner Onboarding
A "zero-touch" workflow that handles complex data entry across 10+ languages. Using Vision OCR and Python scripts, the system extracts contract data and uses RPA bots to auto-fill internal systems, completely removing humans from the loop.
Process Time
< 5 Mins
Manual Input
0
The Revenue Operating System
I built a custom application on Replit to replace spreadsheet reporting. It merges live CRM data with Finance records from BigQuery into a single source of truth, featuring an AI Copilot that analyzes deal communications and forecasts revenue in real-time.
Data Latency
Real-time
Automation Level
100%
The Revenue Operating System
I built a custom application on Replit to replace spreadsheet reporting. It merges live CRM data with Finance records from BigQuery into a single source of truth, featuring an AI Copilot that analyzes deal communications and forecasts revenue in real-time.
Data Latency
Real-time
Automation Level
100%
The Revenue Operating System
I built a custom application on Replit to replace spreadsheet reporting. It merges live CRM data with Finance records from BigQuery into a single source of truth, featuring an AI Copilot that analyzes deal communications and forecasts revenue in real-time.
Data Latency
Real-time
Automation Level
100%
Deal Desk Automation
I reimagined the signing process to keep Sales reps inside the CRM. A single trigger in Pipedrive orchestrates the entire contract signing process via the Contract System; generation, sequential signing, and storage without Ops ever needing to intervene.
Turnaround
< 10 Mins
Win Rate
98%
Deal Desk Automation
I reimagined the signing process to keep Sales reps inside the CRM. A single trigger in Pipedrive orchestrates the entire contract signing process via the Contract System; generation, sequential signing, and storage without Ops ever needing to intervene.
Turnaround
< 10 Mins
Win Rate
98%
Deal Desk Automation
I reimagined the signing process to keep Sales reps inside the CRM. A single trigger in Pipedrive orchestrates the entire contract signing process via the Contract System; generation, sequential signing, and storage without Ops ever needing to intervene.
Turnaround
< 10 Mins
Win Rate
98%
Automated Finance Approval Gate
I designed a "Guard Dog" workflow that connects Pipedrive to Slack. It instantly audits deal commercials against business logic, prevents unauthorized stage movements, and allows Finance to approve or reject exceptions with one click.
Compliance
100%
Feedback Loop
Instant
Automated Finance Approval Gate
I designed a "Guard Dog" workflow that connects Pipedrive to Slack. It instantly audits deal commercials against business logic, prevents unauthorized stage movements, and allows Finance to approve or reject exceptions with one click.
Compliance
100%
Feedback Loop
Instant
Automated Finance Approval Gate
I designed a "Guard Dog" workflow that connects Pipedrive to Slack. It instantly audits deal commercials against business logic, prevents unauthorized stage movements, and allows Finance to approve or reject exceptions with one click.
Compliance
100%
Feedback Loop
Instant
Experience
Experience
Remote, Germany
Distribusion Technologies
2024 - Present
Commercial Operations Manager
Led the design and implementation of an AI-powered deal desk automation (Zapier, n8n), reducing contract turnaround from 5 - 7 days to under 3 hours, saving ~20 BD hours monthly and accelerating revenue recognition.
Deployed a lead enrichment engine leveraging AI and automation to segment and sequence ICP prospects, increasing qualified leads by 60% and reducing research time from 2 hours to under 10 minutes.
Developed an automated post-sales proposal generator (Zapier, Fireflies.ai, Gamma) to convert sales call transcripts into dynamic slide decks, improving speed-to-close and BD follow-up.
Remote, Germany
Distribusion Technologies
2024 - Present
Commercial Operations Manager
Led the design and implementation of an AI-powered deal desk automation (Zapier, n8n), reducing contract turnaround from 5 - 7 days to under 3 hours, saving ~20 BD hours monthly and accelerating revenue recognition.
Deployed a lead enrichment engine leveraging AI and automation to segment and sequence ICP prospects, increasing qualified leads by 60% and reducing research time from 2 hours to under 10 minutes.
Developed an automated post-sales proposal generator (Zapier, Fireflies.ai, Gamma) to convert sales call transcripts into dynamic slide decks, improving speed-to-close and BD follow-up.
Hybrid, MEA
Curacel AI
2023 - 2024
Business Operations Manager
Boosted operational efficiency by 25% across 6 regional teams by auditing all internal systems and implementing workflow changes that cut redundancies and improved team response time.
Owned the go-to-market strategy for new partner integrations across Africa and the Middle East, aligning product, sales, and ops teams to localize offerings and drive adoption.
Delivered market sizing and competitive analysis that influenced executive planning, resulting in a 15% budget realignment of the company toward high-growth segments.
Hybrid, MEA
Curacel AI
2023 - 2024
Business Operations Manager
Boosted operational efficiency by 25% across 6 regional teams by auditing all internal systems and implementing workflow changes that cut redundancies and improved team response time.
Owned the go-to-market strategy for new partner integrations across Africa and the Middle East, aligning product, sales, and ops teams to localize offerings and drive adoption.
Delivered market sizing and competitive analysis that influenced executive planning, resulting in a 15% budget realignment of the company toward high-growth segments.
Lagos, Nigeria
Curacel AI
2022 - 2023
Business Operations Specialist
Led user and market research across Kenya, Ghana, Uganda, United Arab Emirates, and Saudi Arabia, to inform go-to-market strategies.
Designed and rolled out SOPs across 7 departments, reducing process errors by 20% and increasing cross-functional alignment.
Improved operational performance by 25% QoQ by mapping and redesigning processes across all cross-functional teams.
Lagos, Nigeria
Curacel AI
2022 - 2023
Business Operations Specialist
Led user and market research across Kenya, Ghana, Uganda, United Arab Emirates, and Saudi Arabia, to inform go-to-market strategies.
Designed and rolled out SOPs across 7 departments, reducing process errors by 20% and increasing cross-functional alignment.
Improved operational performance by 25% QoQ by mapping and redesigning processes across all cross-functional teams.
Lagos, Nigeria
Risevest
2021 - 2022
Sales & User Operations Specialist
Contributed $13M AUM growth in 6 months by building and implementing B2B and B2C acquisition strategies using core market segmentation insights and strategic sales planning.
Conducted customer feedback analysis to inform product improvement and reduce support requests by 28%. Designed and managed CRM automation workflows, enhancing response time and reducing customer resolution backlog by 40%.
Created and implemented a series of interactive workshops for the customer support team, enhancing skills in conflict resolution and product knowledge; these sessions were attended by over 50 employees each month.
Lagos, Nigeria
Risevest
2021 - 2022
Sales & User Operations Specialist
Contributed $13M AUM growth in 6 months by building and implementing B2B and B2C acquisition strategies using core market segmentation insights and strategic sales planning.
Conducted customer feedback analysis to inform product improvement and reduce support requests by 28%. Designed and managed CRM automation workflows, enhancing response time and reducing customer resolution backlog by 40%.
Created and implemented a series of interactive workshops for the customer support team, enhancing skills in conflict resolution and product knowledge; these sessions were attended by over 50 employees each month.
Lagos, Nigeria
Viathan Engineering
2019 - 2021
Fulfillment & Corporate Services Officer
Facilitated cross-functional collaboration between executive leadership, engineering, finance, and commercial teams to identify new sales and marketing strategies, leading to 35% revenue growth YoY.
Automated contract and onboarding processes, cutting administrative time by 45%, improving vendor and client satisfaction.
Introduced standardized internal documentation processes that reduced service delivery errors by 15%.
Lagos, Nigeria
Viathan Engineering
2019 - 2021
Fulfillment & Corporate Services Officer
Facilitated cross-functional collaboration between executive leadership, engineering, finance, and commercial teams to identify new sales and marketing strategies, leading to 35% revenue growth YoY.
Automated contract and onboarding processes, cutting administrative time by 45%, improving vendor and client satisfaction.
Introduced standardized internal documentation processes that reduced service delivery errors by 15%.
Skills
Skills
AI-Powered Automation
AI-Powered Automation
AI-Powered Automation
Revenue Operations
Revenue Operations
Revenue Operations
GTM Operations
GTM Operations
GTM Operations
Process Optimization
Process Optimization
Process Optimization
CRM Management
CRM Management
CRM Management
Workflow Design
Workflow Design
Workflow Design
Data Analytics
Data Analytics
Data Analytics
Forecasting
Forecasting
Forecasting
Revenue Modeling
Revenue Modeling
Revenue Modeling
Sales Enablement
Sales Enablement
Sales Enablement
Sales Operations
Market Analysis
Project Management
Project Management
Project Management
Change Management
Change Management
Change Management
Stakeholder Engagement
Stakeholder Engagement
Stakeholder Engagement
